News

Presidential Precinct Africa Business Summit at US Chamber

As a board member of the Presidential Precinct, Francois Baird, Co Chair of Baird’s CMC moderated a panel at the AFRICA Business Forum. More information can be found on the newsletter

Ask CMC: Making the Most of Remote Meetings

Tips, tricks, advice, and answers for the 21st century global workspace. Dear Baird’s CMC, I am part of a virtual team and find that our frequent meetings are a bit of an ordeal. Some people are shy and awkward; others ramble on and on. We also seem to vacillate between long pauses and everyone trying to […]

The unrecognized democracy benefit: influencing policy in Africa

Co-chairman, Francois Baird was asked to write a thought piece for the IPRA. Companies wishing to influence policy in African democracies must marshal arguments that are in the wider interest and back them up with trusted, relevant statistics. By Francois Baird. Please follow this link to read the full article

Why even good market research is becoming less reliable

There is a widely held belief that views all over the world are becoming more polarised because market research says they are. This is most obvious in politics — people seem to be taking more and more extreme positions. But we have seen this phenomenon in qualitative and quantitative reputation research too: respondents seem more likely […]

Imagine telemedicine #Acano

Should you fall ill at 4am, you still want the best healthcare professionals as you would at 2pm when the staff are on-duty in the hospital. However, at 4am, most senior consultants are at home and out of reach. Telemedicine is the use of telecommunication and information technologies in order to provide clinical health care at a distance in both urban and rural […]

Ask CMC: Presentations

Dear Baird’s CMC, In my job, I often have to make presentations both to internal teams and external clients. Despite the hard work I put into them, I feel that my presentations fall short – people seem bored and are unable to grasp the points I try to put across. Any tips? – Presently Unpresentable […]

What You Eat Matters… to the Climate

At Baird’s CMC, we like to keep abreast of interesting climate change related developments and studies since environmental issues are a big part of the work we do in our Global Development sector. We came across an intriguing study called “The Meat Eater’s Guide to Climate Change + Health”. The study, which was conducted by […]

One Africa, One Market

By Francois Baird In the words of a recent guest column in The New Age, “Suddenly, everyone is in love with Africa.” We are inching closer and closer to realising the dream of the Tripartite Free Trade Area (T-FTA), which will cover around 26 African countries and serve a market of approximately 700 million people. […]

Words from the Wise: Get to know the Baird’s CMC Associates

At Baird’s CMC we feel proud to work with such a diverse and talented group of communications and business strategy professionals from around the globe. Below are wonderful bits of wisdom from our associates, all of them veterans in the business. “While there is great need in the world, there is also a great response […]