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Archives for October 2011

Ask Baird’s CMC– How to write a news piece 101

Tips, tricks, advice and answers for the 21st century global workspace Q: Dear Baird’s CMC, I’m a young communications professional and my job often involves sending press releases to media outlets. I always thought that a good press release should contain the key information about your company and products in a newsworthy context. But what […]

Filed Under: News, ShopTalk Tagged With: Baird's CMC, communications consultancy, communications management, how to write, PR

Ask Baird’s: How to connect with just about anybody

Tips, tricks, advice, and answers for the 21st century global workspace. Q: Dear Baird’s CMC, What is the difference between conducting qualitative and quantitative market research? I have just started out at a market research firm, and we often work on projects that require us to get the “pulse” of a demographic. How do I connect […]

Filed Under: News, ShopTalk Tagged With: communications consultancy, communications management, hema viswanathan, interviewing tips, market research

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