“Not only are the ‘what’ we do now important, meaning developing transformative medicine,” Nadine Schecker said, “but also ‘how’, meaning getting them to as many people as possible.” Ms. Schecker is the global head of communications and external affairs at Novartis. During a recent interview with The Holmes Report, Schecker expounded upon the changing role […]
Disability on the Development Agenda
Over the past year, Paul Dillon (senior associate at Baird’s CMC) has taken on the communications challenge related to disability in the context of development. He has been working closely with a UK-based organisation that represents numerous disability groups. The organisation also has an interest in disability perception and rights within the wider global community. […]
Internal Communication
At Baird’s CMC, we focus on communications practices of all kinds, including the internal communication within an organisation. While many organisations acknowledge the importance of paying attention to internal communication, they are often unaware of how to go about it. Communicating effectively with employees is crucial to a company’s success. Yet, many organisations make the […]
Communicating with Clients: Practice Makes Perfect
One of the main reasons our associates are able to build such excellent relationships with clients is their years of experience in their respective fields. They have been interacting with clients and discussing industry-related matters with them for decades – and this makes them really good at it! In addition, many of our associates also […]
Communicating with Clients: Maintaining a Balance
When it comes to staying in touch with clients, it is very easy to fall into the territory of over- or under-communication. Either one wants to make sure that the client knows and approves of each and every project detail, or one is fearful of disturbing the client repeatedly. In the former case it is […]
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